Creative director + PHOTOGRAPHER + Community Builder
I moved to Austin in 2003 and four years later I graduated from The University of Texas with a journalism degree and a concentration in multimedia design.
I responded to a Craigslist posting for a design internship in May 2007 and over the next 11 years I served as the creative director for a monthly fitness publication, Austin Fit Magazine (AFM).
Some of my duties included: designing and producing the 100+ page magazine cover-to-cover, curating content and storyboarding ideas, writing content, creating and managing social media platforms, managing the website and newsletter, designing advertisements, in-house marketing, and directing photography.
I was mistaken as a photographer in 2015 by an Austin gym and the next day I bought a camera. Two years later I was fortunate to photograph a cover feature in 2017 of Outdoor Voices founder, Tyler Haney.
I’ve had the pleasure of meeting influential people in the Austin community and made it a practice to utilize my journalism expertise to connect with the subjects—bridging their story to produce impactful content. I can proudly say that I’ve produced over 230 issues, directed over 2,500 photo shoots, and produced more than 10,000 pages of content for varying publications such as: Austin Marathon, AFM FITTEST, TFG, North County Kids Magazine, Nashville Fit Magazine, foundingAUSTIN Magazine, Austin Runner Magazine, and Austin Fit Magazine.
I truly live it and breathe it. I’m outgoing and lead an active lifestyle. I even drove 7 hours West to Fort Davis to run a 15.5 mile trail race in the Davis Mountains. I’m also an avid yogi. I love testing and reviewing workout classes, fitness apparel and products, and healthy food wherever life takes me.
My most cherished philanthropic endeavor was when I helped create a global philanthropic movement. My childhood friends Kyle Kuhlmann, Ryan Tisinger, and I created the first philanthropic Undie Run at San Diego State University in 2006 and we’ve helped donate over 200,000 pounds of clothing to local social service agencies around the country—and all over the world. In 2010, AXE took on title sponsor and helped us donate over 25,000 pounds of clothing as well as a $50,000 donation to the 10 college campuses participating across the country. In 2011, we partnered with Virgin Mobile to help donate over 20,000 pounds of clothing. We soon were helping people all over the world start an Undie Run with the simple premise of: giving the clothes off your back for someone less fortunate. We're proud to have started this international philanthropic movement and encourage our youth to be creative and fun with your fundraising events. “Philanthropy just got sexy!”
In 2018, I started TheFitBiz, Inc., an endorphin-generating creative agency that offers a variety of content creation services. My hope is to bring more energy and creativity into building stronger communities through media. You can now see my content on the digital walls of brands’ websites, social media feeds, and I can proudly say that some of my photos are actually on the walls at all of the Austin and San Antonio lululemon stores.
Please visit me on my personal instagram account and take a look at my most prized milestones on my projects page. I look forward to getting to know you and hopefully creating some magic together!
Notables
John Paul DeJoria, Eloise DeJoria, & Alexis DeJoria
Luci Baines Johnson
Gabby Thomas
Tyler Haney
Andy Roddick
Willie Nelson
Lance Armstrong
Aaron Franklin
BEVO XV
Ricky Williams
Colt McCoy
Trey Hardee
Sanya Richards-Ross
Cat Osterman
Cotter Cunningham
Kimbal Musk
Matt Shook
Aaron Ross
Cory Redding
Emmanuel Acho
Leo Manzano
Monica Brant
Daniel Woodroffe
Sergeant Omar "Crispy" Avila
Jess Pryles
Tim Wooliver
Bruce Collie
Ross Bennett
Ann Wolfe
Alicia Marie
Jamie Eason
Ally Davidson
Carly & Clayton Christopher
Kristine Lilly
Shauna Martin
Brigitte Nicole Buckholtz
Aubrey Marcus
Whitney Miller
Jena Mays
Kacy Catanzaro
Ricky Berens
Garrett Weber-Gale
Brendan Hansen
Senator / Mayor Kirk Watson
Marion Jones
Marcellus Moore
Andrea Elliott
Philip and Margarita Lee
Loreal Sarkisian
Erik Stanley
Client List
Anook Athletics
Amazone TheDrop
Athleta
Armenta Collection
Austin Fit Magazine
Austin Fraser
Austin Lifestyle Magazine
Austin Public Health
Austin Sculpt & Tone
Austin Yoga MeetUp
Bliss and Baker
Bounce PR + Events
Berkshire Hathaway HomeServices Texas Realty
C3 Presents - ACL Music Festival
CapMetro
CBRE
CD&P
Chariot - Your Commute Solved
Corel
CLEAN CAUSE
CrossFit Central
CYCED Indoor Cycling
CycleBar
D-Ball USA
Defyned Brands
Dynamax
Elastique Athletics
Everyday Ritual Co.
Fitppl
Ford Motor Company
foundingAUSTIN Magazine
GoodPop
GRIT ATX
HEAT Bootcamp
Hill Country Indoor
Hit Athletic
Honey Stinger
Human Kinetics
Humanaut Health
Hyperwear
In Sweat We Trust Series
JoyRX
Karmadillo Yoga
Knockout Austin Kickboxing
KKSweat
Ladder
Lee Merritt Swimwear
Legacy Mutual Mortgage
Lexus
Lincoln Motor Company
LIVE Relentless
LOVE Cycling Studio
lululemon
Manuel’s Restaurant
Meals on Wheels
Mezcla bars
MOD Fitness
Modern Acupuncture
Mōtiv Fitness
My Vinyasa Practice
Nashville Fit Magazine
New Balance
North County Kids Magazine
NutraOne
Outdoorsy & Outdoorsy Hill Country
PaxFitCo Apparel
Premier Law Group
Prothro Family Wines
Rae Cosmetics
Regymen Fitness
Relentless Bootcamp
Restore Hyper Wellness
RetailMeNot
RIDE Indoor Cycling
runDisney
S2 Fitness
Santa Fe Austin Bar
Sente Mortgage
Scalable
Shār Snacks
Sharp Pilates
SmartWater
SpiBelt
STRONGCAMP by STRONG Fitness Magazine
Stretch Yoga
Stronghorn Fitness
StudioHop
Texas Waste Management
Texas Water Foundation
Texican Cafe
The Agency
The Ebco
The LINE Hotel
The University of Texas Club
Thunderbird Real Food Bars
Trail Roots
Tribeza Magazine
Twelve River Realty
VOORAY
Vuori Clothing
Wanderlust Yoga – Austin
Wildway
Wild Heart Yoga
Women’s Running Magazine
Young Women’s Alliance
Testimonials
“Thank you so much for the most amazing photoshoot ever. You were an absolute joy to work with. Looking forward to more collaborations in the future.”
Wildway
"It was truly hard to pick - I love them all! This is one of my favorite sets ever! Thanks again for your hard work.
You are so much fun!!"
Amy Harrell
So I got a session with Weston as a Christmas gift from my husband and it could not have been a more perfect experience. I really had so much fun. I was super nervous at first because I've never done anything like this before, but Weston was a complete professional and really helped me feel comfortable in front of the camera. He would give me little tips and tricks as we were going though the shoot to really make my pictures turn out awesome. I LOVE ALL OF MY PHOTOS, I’m so happy with him, and I hope to do another shoot again in the future. Thanks, Weston!
Bre Clephane
"Weston Carls did our engagement photos in November 2017, as well as our wedding photography in April 2018. I wanted to take a moment to speak to the level of professionalism and talent he exuded throughout the process. He went above and beyond our expectations and we greatly appreciated that. He kept us informed, was organized and met up with us on multiple occasions to discuss creative ideas to build our story. He was extremely easy to work with and made us feel comfortable in a situation that can be stressful and...well...uncomfortable. With his creativity and natural talent, he captured our favorite photos of all time that really portrayed “us.” We will forever have these special moments captured and look forward to hiring Weston for our future photography or videography needs! We thank you form the bottom of our hearts!"
Trisha & Michael Skinner
"I could not have been happier with the outcome of my photo shoot with Weston! The pictures turned out better than I could have imagined, and he could not have made me feel any more comfortable. He is super professional, while encouraging you to enjoy yourself. He was so accommodating with the times and locations, and was so easy to work with. I will definitely be using Weston in the future for any of my photography needs, and highly recommend him."
Darla Guffey
"Thanks for today - I was kind of dreading taking a bunch of pictures and the process was fun!"
Dr. Audrey VanDeWalle Tsogbe - American Chiropractic Clinic of Austin
"The reason I chose you to be my photographer was because I thought you'd be fun!"
Katy Gassaway, RYT
"You were amazing!!! Between juggling shooting on slippery rocks, swatting away the million mosquitoes and taking the pictures, you were such a #Pro."
Mo D.
"Was so hard to choose, so many good ones. We will be working together again very soon. I’m really impressed!
Shea Boland